Maximizing marketing with diverse personnel and service models
In our “commercial” area, we provide solutions that enhance the performance of marketing and sales promotion activities. In the midst of changes surrounding the healthcare and pharmaceutical industry, customers have multiple evolving needs. We design and operate customized projects in accordance to our client’s product characteristics, leveraging our track record in delivering various project formats that differ from the traditional dispatched MR model, as well as projects that rely on professionals with different skills such as out customer service reps.
These medical reps are dispatched according to the strategy and instruction of the client company. This is managed smoothly and effectively by regular activity reports, continuous follow-ups on the reps, and close communication with the client.
DEDICATED SALES TEAMS
These teams are completely outsourced to conduct promotional activities for designated areas or products, utilising their knowledge of local area characteristics and a wide range of diseases, and we are fully accountable for promotional outcome.
SYNDICATED SALES FORCE
These fully outsourced teams conduct promotions in targeted areas, and each individual medical rep handles multiple companies’ products in non-competing therapeutic areas.
PART-TIME MEDICAL REPS
These medical reps have working arrangements such as short four-hour working days or three-day working weeks, or do a set number of visits per month. This provides a low-cost promotion solution and is effective from the perspective of diversity as well.
CUSTOMER SERVICE REPS
These reps visit institutions on a regular basis as a marketing communication team, improving the client’s share of mind through services for medical institutions.